Design thinking is a human-centered problem-solving approach that promotes innovation, creativity, and empathy to solve complex challenges.
Change by Design is a guide to design thinking, an approach to problem-solving that emphasizes creativity, empathy, and human-centered solutions. Tim Brown, the CEO of IDEO, a design consultancy firm, explores the ways design thinking can be applied in business and society. He outlines the five stages of design thinking and provides examples of how the approach has been used to solve complex challenges, from improving healthcare delivery to redesigning public transportation systems. Brown emphasizes the importance of prototyping, testing, and iteration in the design thinking process, and encourages readers to embrace failure as a necessary step towards innovation.
Title: Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
Author: Tim Brown
Publishing Year: 2019
Publisher: HarperBusiness
Length in hours: 7 hours and 37 minutes
Other books quoted or referenced in "Change by Design" (five books):