Effective competitive strategy involves positioning a business to achieve sustainable advantage over rivals in its industry.
"Competitive Strategy" provides a comprehensive framework for analyzing industries and developing strategies to gain a competitive edge. Porter introduces concepts such as competitive forces, generic strategies, and value chain analysis, offering practical guidance to businesses seeking long-term success.
Title: "Competitive Strategy"
Author: Michael E. Porter
Publishing Year: 1980
Publisher: The Free Press
Length in Hours: 15 hours and 31 minutes